{"id":38832,"date":"2026-03-21T08:15:33","date_gmt":"2026-03-21T07:15:33","guid":{"rendered":"https:\/\/veritasinfo.org\/?p=38832"},"modified":"2026-03-21T08:15:33","modified_gmt":"2026-03-21T07:15:33","slug":"zastita-ziga-na-kosovu","status":"publish","type":"post","link":"https:\/\/veritasinfo.org\/?p=38832&lang=sr","title":{"rendered":"Za\u0161tita \u017eiga na Kosovu"},"content":{"rendered":"<p>Pri\u0161tina, 21. mart 2026. 08:13<\/p>\n<p>\u017digovi na Kosovu pru\u017eaju pravnu za\u0161titu preduzec\u0301ima i potro\u0161a\u010dima, dok se njihova kr\u0161enja gone kroz sudske postupke i carinske mere. Registracija \u017eiga garantuje ekskluzivnost, \u0161titi poslovno ime i spre\u010dava falsifikovanje, povec\u0301avajuc\u0301i kredibilitet i bezbednost na tr\u017ei\u0161tu.<\/p>\n<p>Proizvodi se identifikuju prepoznatljivim oznakama, njihova za\u0161tita se vr\u0161i kroz institucije i tako\u0111e je garantovana zakonom. Falsifikovana roba nanosi zna\u010dajnu \u0161tetu legitimnim preduzec\u0301ima u zemlji, ali se i nezakonita upotreba goni kroz sudske postupke.<\/p>\n<p>\u201eLica koja koriste \u017eig tako\u0111e podle\u017eu kazni, \u010diji ekvivalent se krec\u0301e od 5.000 do 15.000 evra, dok fizi\u010dka lica koja su po\u010dinila dela protiv pravnog lica, ako je fizi\u010dko lice, koristec\u0301i svoje poslovanje, po\u010dinilo ovu zloupotrebu, tako\u0111e podle\u017eu kazni, od 500 do 1.500 evra\u201c, ka\u017ee Arber Istrefi, advokat.<\/p>\n<p>Preduzec\u0301a na Kosovu su podnela zahteve za sprovo\u0111enje prava sudu.<\/p>\n<p>\u201eTrgovinski sud u prvostepenom vec\u0301u nasledio je oko 100 predmeta od osnovnih sudova i, zaklju\u010dno sa 1. avgustom 2022. godine, obradio je 283 nova predmeta, re\u0161iv\u0161i 227 od njih; 60 je jo\u0161 uvek u postupku. U drugom stepenu, re\u0161eno je 122 predmeta, a samo 2 su ostala nere\u0161ena\u201c, navodi Trgovinski sud.<\/p>\n<p>Da bi dobili za\u0161titu \u017eiga, svim preduzec\u0301ima se savetuje da podnesu zahtev za registraciju \u017eiga, u suprotnom, bez registracije, poslovno ime nije za\u0161tic\u0301eno i niko nema ekskluzivnost nad njegovom upotrebom.<\/p>\n<p>\u201eVeoma je va\u017eno napomenuti da \u017eig mo\u017ee za\u0161tititi poslovno ime, logo ili odre\u0111enu boju, jer je funkcija \u017eiga da razlikuje subjekte jedne od drugih, da razlikuje jedno preduzec\u0301e od drugog, a tako\u0111e je veoma va\u017ean i za potro\u0161a\u010de, kojima je potrebno da identifikuju \u017eig ili odre\u0111eni brend. U mnogim slu\u010dajevima oni se odlu\u010duju za kupovinu odre\u0111enih proizvoda\u201c, ka\u017ee Valon Ka\u0161tanjeva, pravni konsultant.<\/p>\n<p>Iako Krivi\u010dni zakonik predvi\u0111a za\u0161titu potro\u0161a\u010da, koji u ovom slu\u010daju mogu biti ka\u017enjeni zbog povrede \u017eiga, to se de\u0161ava kupovinom falsifikovanih brendova za iznos novca koji je isti kao original. Prisustvo ove pojave u velikim razmerama pokazuju konkretni slu\u010dajevi carinskih akcija, gde je falsifikovana roba oduzeta i ima visoku vrednost, kr\u0161ec\u0301i prava na \u017eig.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pri\u0161tina, 21. mart 2026. 08:13 \u017digovi na Kosovu pru\u017eaju pravnu za\u0161titu preduzec\u0301ima i potro\u0161a\u010dima, dok se njihova kr\u0161enja gone kroz sudske postupke i carinske mere.<\/p>\n","protected":false},"author":7,"featured_media":38830,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[],"class_list":["post-38832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-drustvo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Za\u0161tita \u017eiga na Kosovu -<\/title>\n<meta name=\"robots\" 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